GOOD Magazine has a great legend of organic brands and the big-time food processors that own them.

Beer isn’t included on the list, but it raises a similar point we’ve been talking about a lot lately, which is that organic products made by big companies (for example, Anheuiser-Busch’s — or, excuse us, Green Valley Brewing Co.’s — Stone Mill Organic Pale Ale organic brew) won’t often be labeled as being owned by the actual parent corporation, because the buyers in the niche market like buying from what they think is a smaller organic company. (more…)

Here’s a text-heavy vodka site that seems to indicate — in, of course, only the subtlest of ways — that the product is made in an environmentally-friendly way. Man, you see something like this and think somebody must have done some market research that came back saying people cared, right?